Legends Team

Thank you to our organizers for their time, talents and dedication. Without you, the Legends Ride would not be the premier charity-celebrity event in motorcycling!

Sturgis Buffalo Chip®

The Legendary Buffalo Chip produced the Legends Ride in 2008 to benefit local charitable agencies. Since inception, the Legends Ride sponsors, riders and special guests have contributed nearly half a million dollars in support. As the rally’s premier campground and concert venue, the Sturgis Buffalo Chip has evolved into The Best Party Anywhere®, where the nation’s top headliners and biker bands perform in front of hundreds of thousands of patrons each year. The 600-acre campground and concert venue hosts the rally’s premier nine-day concert series, along with modern camping facilities, diverse retail and food vendors and unique facilities and amenities.

Rolling prairie hills and golden sunsets make the Legendary Buffalo Chip the perfect place to call home base during the Sturgis rally. For more information on camping and concerts at the Legendary Buffalo Chip call (605) 347-9000 or book your reservations online!


Just up the canyon from Sturgis, Historic Deadwood offers visitors a chance to walk in the footsteps of Wild West legends. And getting here is the beginning of the excitement. Highway 14A – Boulder Canyon – takes riders from Sturgis into the Black Hills through a safe and scenic route before arriving in the Deadwood gulch. Cobblestone streets, period lighting and free Rally week bike parking on Deadwood’s famed Main Street await riders. Once here, gambling halls, cigar and retail shops, museums and living history exhibits, bars and restaurants and much more entertain visitors, while more than 1,500 hotel rooms offer lodging – from major chains to properties still standing from the late 1800s. From slot machines and steakhouses to the souvenir shops and 5-star accommodations,

Deadwood offers something for everyone. Walk in the footsteps of legends like Wild Bill Hickok, Seth Bullock and Calamity Jane – and discovery your inner outlaw in Historic Deadwood.

The Silverado Franklin Historic Hotel and Gaming Complex

Located in the highest reaches of the fabled Black Hills of South Dakota, the Silverado Franklin is Deadwood’s largest and most elegant hotel and casino. With more than 368 state-of-the-art slots, 80 rooms, the largest selection of table games in the region and an outstanding Grand Buffet in our 300-seat restaurant, the Silverado Franklin Historic Hotel and Gaming Complex is the preferred choice of visitors to Deadwood.

Built in 1903, the fabled Franklin Hotel has housed many famous guests in its time, including Theodore Roosevelt, John Wayne and Big & Rich. Its intricate Victorian styling can be seen from the vintage tin ceilings on the main floor to the veranda above the white-columned hotel entrance, which affords guests a spectacular view down Deadwood's historic Main Street.

For more information on the Silverado Franklin Historic Hotel and Gaming Complex call (800)584-7005 or log on to http://www.silveradocasino.com.

Deadwood Tobacco Company 

Descending into the sublevel hide-a-way of the Deadwood Tobacco Company is like stepping back to a particularly festive nightspot in Deadwood in the 1870’s. This stone-lined, rough-beamed, low-lighted setting is dominated by one of the largest cigar humidors in Western South Dakota and a nostalgic bar that serves a wide variety of imported and domestic beers. Local owner Vaughn Boyd is a dedicated tobacconist and biker who makes sure that both cigar aficionados and Sturgis rally goers alike have a great place to hear live blues music, enjoy a smooth smoke and plenty of good times all in one place. Deadwood Tobacco Company is proud to be a Legends Ride partner. For more information on Deadwood Tobacco Company contact (605) 722-1510 or log onto http://www.deadwoodtobacco.com.

For more information about Deadwood contact the Deadwood Chamber of Commerce at (800) 999-1876 or log on to www.deadwood.org.