Black Hills Harley-Davidson

Black Hills Harley-Davidson has been a part of the motorcycle community for over 30 years. When you spend that kind of time around motorcycles and in the thick of the Sturgis Rally, you develop a deep passion for the sport, the industry, and the machine.

Our passion has evolved over three decades and three different locations to become the number one destination in the Black Hills for motorcycle riders; Black Hills Harley-Davidson. Surrounded by places like Mt. Rushmore, Devil's Tower, Crazy Horse, Custer State Park and more- in addition to offering the largest selection of new and used motorcycles, gear and Harley-Davidson® certified service mechanics in the region- Black Hills Harley-Davidson has become a home for motorcyclist's from all over the world.

We know your need to feel the wind in your face at 60 miles per hour. We have the same desire to chase the vibration deep in your chest when you fire your bike up for the first time in a month. We know what it's like to twist the throttle, and feel it beg for more. That's why we're here.

Anheuser Busch

The oldest American-owned major brewer in the United States is proud to be the official beer sponsor of the First Annual Legends Ride, hosted by the Legendary Buffalo Chip and the City of Deadwood. “The King of Beers” is a long-time supporter of motorcycle events nationwide and has made an annual presence at the Sturgis Rally with the appearance of the world-famous Budweiser Clydesdales, the Budweiser Burnout Bike and custom Sturgis Motorcycle Rally Budweiser packaging. Along with being one of the world’s largest recyclers of aluminum cans, Anheuser-Busch reaffirms its commitment to social responsibility through the Green Teams recycling effort, the Safe Ride program which offers free rides home, and as a presenting sponsor of the annual Kids & Chrome benefit which has raised significant funds for the Children’s Home Society and the Sturgis Motorcycle Museum & Hall of Fame since 2007. The local Budweiser distributor, Eagle Sales of the Black Hills, has been associated with the Jackpine Gypsies and the Sturgis Rally for more than 50 years. Anheuser Busch would like to remind everyone to ride safe during this year’s Rally

Deadwood

Often referred to as the place where the “Wild West” is still alive, the historic town of Deadwood, South Dakota has long been recognized as the entertainment and nightlife capital of Black Hills.  The moment you ride into Deadwood, you’ll know you have arrived at a memorable and exciting destination.  The Deadwood experience is a unique blend of live music and entertainment, historic influence with a wide array of high-end casinos and gaming halls, restaurants, bars and specialty shops.  The Legendary Buffalo Chip and the City of Deadwood have joined forces as hosts of the first annual Legends Ride with the common goal to raise money for two worthwhile charities and the opportunity to roll out the red carpet and treat our extended rally family with a fun and memorable event that they will talk about for years to come.  Not only is Deadwood considered one of the main “hot spots” for Sturgis Rally goers, it is also a fantastic travel and entertainment destination with activities and events all year round.  For more information about Deadwood contact the Deadwood Chamber of Commerce at
 (800) 999-1876  (800) 999-1876 or log on to www.deadwood.org.

First Interstate Bank

First Interstate Bank is a multi-state, $6.7 billion banking organization headquartered in Billings, Montana. First Interstate has evolved since 1968 from a single bank in Sheridan, Wyoming to operating over 73 branches and over 100 ATMs in Montana, Wyoming, and South Dakota.

First Interstate Bank is the principal subsidiary of First Interstate BancSystem, Inc., a financial holding company.

In 1984, our company purchased a franchise agreement with First Interstate Bancorp to use the First Interstate Bank name and logo. In 1996, when First Interstate Bancorp of California merged with another banking institution, our bank negotiated to retain the First Interstate name.
First Interstate Bank will consistently strive to set itself apart as a high performance, multi-state financial services company.

Renewable Fuels Association

Hot Leathers

Interstate Battery

Lehman Trikes

Pepsi

Fremont Beverages has been quenching the thirst of new Pepsi generations for almost 47 years. Thanks to a chance meeting with a Denver Pepsi-Cola bottler in 1945, Newell Sargent decided to leave his employment at George W. Clayton College for Boys and venture into the soft drink business. A two year search for a small bottling plant led Mr. Sargent and his wife, Mabel, to Worland, Wyoming. The Sargents sold their home and borrowed money from both their parents and an Aunt, and purchased the Worland Bottling Plant. They opened for business as Pepsi-Cola Bottling Company in June of 1947. The one-production-line operation bottled two flavors - Pepsi-Cola and Nesbitt Orange. In the early days at 821 Pulliam in Worland, Mr. Sargent batched and Mrs. Sargent ran the twelve spout Diamond filler. Two full time employees completed the work force that produced, sold and distributed 1100 cases a week. It was a modest beginning to a Company that now employs over 1000 people with 29 facilities operating in a five state region, and producing 48 flavors and brands in bottles, cans and juice packs. Kelly Clay is our President and CEO and Tom Taylor is our Vice President and COO.  Doug James is our General Manager in Rapid City and Rich Murphy is our Sales Manager in Rapid City.

Among the many flavors produced and distributed by Fremont and Admiral Beverages are: Pepsi, Diet Pepsi, Caffeine Free Pepsi, Mountain Dew, 7UP, Dr. Pepper, Crystal Pepsi, A&W Root beer, Slice, Nehi grape, Sunglo, Orange Crush and many more.

Progressive

Victory Motorcycles